According to figures issued by the ICF (International Coach Federation), in 2018 the number of coaches worldwide was 53,300, a rise of less than 6,000 from 2011. Of those 53,300, supposedly 17,500 were based in the USA. If you know
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Should I Use A Life Coach Directory?
The question of whether coaches should subscribe to a life coach directory comes up a lot in the Coach The Life Coach Facebook support group. And it’s easy to understand why. Marketing yourself successfully is hard. It’s hard building a
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10 Reasons Most Life Coaches Websites Fail (and how to avoid them)
Most online life coaches are struggling to make a decent living and one of the reasons is most life coach websites are, to put it kindly, inadequate. And yet a life coach’s website is almost certainly her most important asset
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An Untapped Marketing Secret (and why more coaches should be using it)
You may have heard of the Hero’s Journey, the concept taken from Joseph Campbell’s book Hero With A Thousand Faces. There are numerous permutations of the journey, and Campbell mentions 17 in his book, but roughly speaking it follows this
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7 Reasons Coaching And Therapy Are More Alike Than You Think (The Definitive Guide)
There isn’t a question in coaching that provokes more polarization and intractability than, ‘What is the difference between coaching and therapy?’ More often than not, it’s asked by some innocent coaching newbie who ’s completely unaware of the maelstrom they
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